Babyscripts® Privacy Policy

This Privacy Policy describes the collection, use, and disclosure of information about you in connection with your use of 1EQ Inc.’s (“1EQ”, “Babyscripts” or “we”) proprietary Babyscripts® software application and related technology and services (“Application” or “Service”) made available to you by Babyscripts on behalf of your health care provider (“Provider”).  This Privacy Policy does not govern any information you may share directly with Provider outside of the Application.  When you use the Application, the collection, use, and disclosure of information about you will be in accordance with this Privacy Policy, together with your Provider’s Notice of Privacy Practices (“Notice of Privacy Practices”), which has been furnished to you separately in electronic or paper format by your Provider. If you do not consent to the collection, use and disclosure of your information as set forth above, you may not access or use the Application. Any capitalized terms not defined in this Privacy Policy shall have the respective meanings given to such terms in the Notice of Privacy Practices.


Modifications to This Privacy Policy

Babyscripts may, at our sole discretion, revise this Privacy Policy from time to time. The most current version of the Privacy Policy will be made available to you within the Application. If we make material changes to this Privacy Policy, we will notify you within the Application by pushing a notification to you, sending you an email, or posting a conspicuous notice prior to the effective date of the changes. You may be required to review and opt-in to the revised terms to continue to access the features of the Application. By continuing to access or use the Application after those changes become effective, you agree to be bound by the revised Privacy Policy.  


International Users

Babyscripts is based in the United States and the Application and any data is hosted in the United States. If you are accessing the Application from outside the United States, or visiting the United States from another country, by providing your information to the Application, you hereby consent to the transfer of your information to the United States for processing, storage and maintenance in accordance with this Privacy Policy. You are also consenting to the application of United States law in all matters concerning the Application.  


Information We Collect and Your Choices on How We Use It

When you download the Application you will provide your protected health information (“PHI”) and/or personally-identifiable information (“PII”) to the Application, which is submitted through Babyscripts to Provider and, with respect to your PHI, is made available to Provider for treatment purposes. The information we collect is as follows:

In order to access and use the Application, we require you to provide us with certain information to create an online myJourney™ Account (“Account”).  


We collect and use the following information:

Account Information: If you register to create an Account, we require you to submit your first name, last name, email address and phone number.  We will also collect any other information that you choose to submit or self-report in connection with your Account, which may include information related to the devices you use with the Application (e.g., blood pressure cuff), pregnancy status and other PHI and/or PII. We will use your Account and related information to communicate with you via the Application through push notifications or through the contact information that you provide.  You can access information associated with your Account and the communications settings for your Account within the Settings and User Profile pages of the Application or by emailing  Our communications to you may relate to your Account or may relate to patient engagement services we provide to you, or other administrative or legal notices related to your Account or the Application. If you do not want to receive any communications from us, please email us at, and our support team will promptly deactivate  your Account.  Ceasing use of your Account will not impact the treatment you receive from Provider.  

User Activity: We may collect, or have collected on our behalf, information about your use of the Application, such as your user activity, the pages you view and the date, time and duration of your activity. We also may collect and store information that your mobile device provides to us in connection with your use of the Application, such as your browser type, type of computer or mobile device, browser language, IP address, mobile carrier, unique device identifier, requested and referring URLs, and other information about your device(s), operating system, and the state or country from which you accessed the Application.  We use this information for internal business and administrative purposes and to understand how you interact with the Application in accordance any applicable Business Associate Agreements under the Health Insurance Portability and Accountability Act, as amended, (“HIPAA”).

Cookies: Cookies are small data files that consist of unique identifiers that reside on your device and in emails we send to you. Cookies may transmit information about you and your use of the Application, such as your browser type, search preferences and the date and time of your use. Cookies may be persistent or stored only during an individual session and may serve the following purposes, among others:

- To prevent fraud, protect your data from unauthorized parties, and comply with legal requirements. For example, we use cookies to determine if you are logged in to the Application or not.

- To remember information about how you prefer the Application to behave and look. For example, we use cookies that tell us whether or not you have declined to allow us to use location information.

- To make the Application work in the way you expect it to. For example, we may use a cookie to tell us whether you have already signed up for the Service or already scheduled an appointment.

- To help us understand how visitors use the Application. For example, we employ analytics that use cookies to identify which type of device and operating system version you are using to access the Application and how that may affect your user experience.

- To allow notices of information or options that we think could improve your use of the Application. For example, we may use a cookie to allow us to stop showing you the sign-up screen if you have already signed in.

Managing Cookies: It may be possible to disable some (but not all) cookies through your device or browser settings, but doing so may affect your ability to use or access the Service and your preference settings may not be saved. The method for disabling cookies may vary by device and browser, but can usually be found in preferences or security settings.

In addition to the purposes set forth above, we may use the information we collect to fulfill your requests, for research and analytical purposes, including, without limitation, anonymized outcome data analysis, to improve the  performance and quality of the Application, and to provide the Application, personalize your experience, track usage of the Application, provide feedback on the Application, provide customer support, communicate with you about your Account and use of the Application, back up our systems and allow for disaster recovery, enhance the security of the Application, and comply with our legal obligations. These uses are in accordance with applicable federal laws and regulations, including, without limitation, HIPAA, as well as any applicable Business Associate Agreements required thereunder.  


How We Share Your Information

We may share information about you with your Provider, and we may also share this information with your insurance company/insurance provider that is the payor for your use of the Application and/or related services, which entities are required to use this information in accordance with the Notice of Privacy Practices and HIPAA (to the extent that such information includes PHI).  We may also use PHI according to any applicable Business Associate Agreements, which agreements are subject to HIPAA requirements.


Do Not Track

We will automatically collect cookies and other PHI, and as a result we do not currently honor “do not track” requests.  The Application is neither connected to, nor is it participating in, any advertising or online behavioral networks.  


Data Retention and Account Termination

You can close your Account by emailing us at  We will remove your Account from active status, but we may retain information about you for the purposes authorized under this Privacy Policy and Provider’s Notice of Privacy Practices, unless otherwise prohibited by law. 



The Application may contain links to unaffiliated third party websites.  Neither Babyscripts nor Provider has any responsibility or liability for such third party websites, and neither Babyscripts nor Provider endorses any such websites.  We do not share your information with them, and are not responsible for their privacy practices. We suggest you read the privacy policies on all third party applications, websites or services that you visit or use.


Children and Minors

The Service is not directed or intended for children or minors under 13 years of age. We do not knowingly collect personal information from anyone under 13. 



Your privacy and the security of your information is very important to us. We protect your PHI in accordance with HIPAA’s Security Rule requirements. To the maximum extent permissible under applicable law (and subject to compliance with any applicable provisions of HIPAA), each of Babyscripts and Provider assume no responsibility, and expressly disclaim all liability, with regard to the loss or disclosure of your personally identifiable information and/or PHI due to causes outside of their respective direct control, including, without limitation, general Internet or transmittal failures and the actions of third-parties, including, without limitation, hackers.  TO THE MAXIMUM EXTENT PERMISSIBLE UNDER APPLICABLE LAW (AND SUBJECT TO COMPLIANCE WITH ANY APPLICABLE HIPAA PROVISIONS), YOU HEREBY EXPRESSLY RELEASE AND HOLD HARMLESS BABYSCRIPTS, PROVIDER, AND THEIR RESPECTIVE SHAREHOLDERS, SUBSIDIARIES, AFFILIATES, DIRECTORS, OFFICERS, TRUSTEES, EMPLOYEES, VOLUNTEERS AND AGENTS (COLLECTIVELY, THE “RELEASEES”) FROM ANY AND ALL LIABILITY FOR ANY INJURIES, LOSSES, OR DAMAGES OF ANY KIND ARISING FROM OR IN CONNECTION WITH THE USE AND/OR DISCLOSURE OF YOUR PII AND/OR PHI.  


Contacting Us

If you have any other questions or concerns regarding this Privacy Policy, please contact us as follows:

Via email at: 

Or by Mail at: 1201 Connecticut Ave., NW, Suite 200L, Washington, DC 20036

Or by Phone at: 1(844) 692-2297